BrandingSurvey.comAn eCorp Venture 1 Guest0

Business · Guess the stat

How well do you know brands and branding?

Guess the real numbers behind brands and branding, see how everyone else guessed, and get the source.

Guess the statOne tap · see how everyone guessed

In 2024, what share of global ad spending went to digital channels rather than TV, print or radio?

Level1Rookie
XP
Play a round to earn XP
Streak0days
LeagueBronzeweekly
Visual representation of branding, identity, and marketing strategies.
Photo: Eva Bronzini / Pexels
Daily #40Resets at midnight UTC

Today's round

  • 4 stats to guess
  • 1 opinion poll
  • 0 played today

Guess, see the crowd, get the real number. One ranked attempt per day.

Branding by the numbers

Real figures with their sources. All Branding facts →

the top 100

How many brands does Interbrand's flagship annual ranking cover?

Interbrand's ranking is one of the most closely watched measures of global brand value, covering 100 brands each year.

Source: Interbrand, Best Global Brands (2025) interbrand.com

14 brands

Unilever once managed over 400 separate brands before narrowing its focus. About how many brands did it center its attention on?

Unilever chose to focus on just 14 brands that each generated over a billion euros in sales, rather than spreading itself thin.

Source: Wikipedia, Brand (2024) en.wikipedia.org

over 100 brands

Procter & Gamble is known for managing a large portfolio of consumer brands. About how many brands does it offer?

P&G's brand portfolio spans everything from laundry detergent to razors under more than 100 different names.

Source: Wikipedia, Brand (2024) en.wikipedia.org

What people think about brands and branding

Vote to see the live results. All polls →

What makes a brand memorable to you?

1 vote so far · vote to see results

Which matters more when trying a new brand?

1 vote so far · vote to see results

What's the most iconic brand logo, in your opinion?

1 vote so far · vote to see results

Leaderboard

  1. Loading…

Badges

Earned on any site in the network, shown on your profile everywhere.

First RoundFinish your first daily round.
BullseyeNail every stat in a round.
LightningA bullseye round in under 40 seconds.
Beat the CrowdGet a stat right that fewer than 30% of players got.
On a RollPlay 3 days in a row.
Week WarriorPlay 7 days in a row.
UnbreakablePlay 30 days in a row.
ExplorerPlay daily rounds on 5 different sites.
GlobetrotterPlay daily rounds on 25 different sites.
PolymathPlay daily rounds in 5 different categories.
PollsterHave your say in 10 opinion polls.
RecruiterInvite a friend who finishes a round.
CaptainInvite 5 friends who finish a round.
PodiumFinish a day in a site's top 3.
AnalystReach level 10.
Profile SavedSave your progress with an email.

Save your progress

Add your email to keep your level, streak and badges if you switch devices, and carry them to every site in the network. One email when you save; no spam.

Questions

How does BrandingSurvey.com work?

Each question asks you to guess a real number about brands and branding. After you answer you see how everyone else guessed, then the real figure and where it comes from.

How is the daily round scored?

Four stats and one opinion poll. A correct guess earns 100 points plus up to 50 for speed, with a combo bonus for answers in a row. The range next to the right answer earns 40. Opinion polls earn 25 for having your say, and nailing every stat adds 150.

Where do the numbers come from?

Every stat links to its source, such as government statistics agencies, research organizations and industry groups. Figures are checked against the source before they go live.

Is it free?

Yes. Playing, streaks, badges and leaderboards are free, and your votes stay anonymous.